[Info-vax] Steve Jobes [was: Apple says ...]
Paul Sture
paul.nospam at sture.ch
Sat Oct 8 09:34:36 EDT 2011
In article <TulLAcOeekse at eisner.encompasserve.org>,
cornelius at eisner.decus.org (George Cornelius) wrote:
> In article <4e8e0bd4$0$2477$e4fe514c at news2.news.xs4all.nl>, MG
> <marcogbNO at SPAMxs4all.nl> writes:
> > Unlike Ken Olsen, Steve Jobs is often deified and gets media coverage
> > all the time; or else his registered trademarks and logos. Only some
> > online publications, along with a few institutions (like one American
> > university) made mention of Olsen's death, in terms recognition in
> > the mass-media and overall mention in general. Even DEC 'inheritor'
> > HP barely made mention of Ken Olsen's passing away. So, yes, there
> > is definitely a difference alright.
>
> Well, Jobs was a national figure. Olson, even in Digital's heyday,
> was known to few. Both attempted to market premium products at
> premium prices. But Olson is well known for disdaining marketing,
> and disdaining the consumer market as well.
To be honest the whole of Digital kept quite a low profile. I had never
heard of them when I applied for a job which involved PDPs and was
surprised to be told that they were the second largest importer of
computer kit into the UK after IBM.
> I have never purchased an Apple product. But it is clear that
> Jobs made his mark in the consumer marketplace, and he did it by
> selling technology to a select group of consumers. I will not
> belittle that - it was something that worked for him, and something
> that kept him in the public eye year after year.
A couple of less famous achievements spring to mind:
o - Time Machine - Apple brought easy to use full system backups
to the masses. No more wipe and reinstall.
o - Truly multilingual operating systems and applications.
MS have finally got nearly there with the most expensive version
of Windows 7. With a lesser version you have to buy it again to
use a different language. Ditto for many Windows apps.
--
Paul Sture
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